Despite economic headwinds, technological disruption, and increased geographic and industry competition, the global entertainment and media (E&M) ...

The Campaign Big Global Awards are returning for a second year, providing agencies of all sizes an opportunity to shine on the world stage. Entries ar...

The Lego Group has reaffirmed its partnership with IPG Mediabrands' Initiative by awarding them their $469 million global media account. Initiative, t...

Websites advertising the illegal sale of dangerous pets and exotic animals have been flagged by residents, prompting authorities to take action. The M...

Microsoft has announced the launch of Property Center for Microsoft Advertising, along with an expansion of lodging campaigns to more advertisers. Thi...

Change happens slowly—until it doesn’t. In 2011, the Cannes Lions International Advertising Festival changed its name to th...

In a captivating exploration of consumer attention, a study by Playground xyz sheds light on the power of "optimal attention" for brand success. This ...

At Cannes Lions and beyond, the much-predicted “year of gaming” could be the advertising industry’s next “year of mobile.&rdqu...

Microsoft has rolled out the latest preview updates for Windows 11 Builds 22621.3810 and 22631.3810, marking the latest step in their monthl...

If generative AI was served up by advertising agencies as the hors d’oeuvre in Cannes last year (a taste of what was to come, but litt...