Vogue Arabia Online

- Leaderboard: 728x90.
- Mobile Leaderboard: 320x50.
- MPU: 300x250.
- Half Page: 300x600.
- Billboard: 970x250.

- All bookings and transactions are subject to Vogue Arabia’s terms and conditions.
- In order for any campaign to be confimed, we require our booking order to be signed, stamped and returned to us by email.
- Digital media campaigns are sold as synchronized roadblocks only, with impressions from any roadblock formats counting toward the impression target.
- You accept and understand that a ‘roadblock’ on Vogue Arabia means that a campaign is exclusive on screen and not on the entire infinite scroll length. A different advertising campaign will appear after each ‘breaker’ on the infinite scroll. A ‘page’ on Vogue Arabia is the area between two consecutive breakers. Care has been taken to ensure that different advertisers do not appear on screen at the same time.
- A minimum of two formats are required for any digital campaign booking. Acceptable ad combinations: Leaderboard + MPU / Leaderboard + Halfpage / Billboard + MPU / Billboard + Halfpage. If we receive single ad formats or combinations not listed above we will be unable to serve the campaign.
- Media agencies need to share regular campaign reports so we are able to ensure that campaign results are comparable and to minimise reporting discrepancies.
- Campaigns once confirmed with a signed booking order are nontransferrable and non-refundable.
- We serve campaigns on an impression fulfillment basis over a pre-set duration.Requests for ROS SOV based campaign serving will not be entertained for campaigns over 10 days in duration.
- Per line item we accept a maximum of one ad tag per format per language.For instance: a roadblock consisting of a billboard and half page in English and Arabic should have 4 tags (one for each format in each language).
- If the client desires to serve ad creative specific to a country or city, that geo-targeted creative must be implemented through the 3rd party ad tag provider (Google, Sizmek, or other approved vendors). When properly implemented, the tag provided to Nervora by the client will serve the appropriate creative based on the viewers location.
- All campaigns are served GCC-wide and across both desktop and mobile.
Country-specific geo-targeting can be applied to any campaign for an
additional fee of 10%.
- Takeovers are the only way in which we serve 100% SOV of the entire scroll length of the infinite scroll on Vogue Arabia.
- Vogue Arabia takeovers are served globally and impressions cannot be geotargeted.These are sold on a daily sponsorship model with an estimated number of impressions per day, and not on a CPM model.
- Banner campaigns served around an associated native content execution are served globally and impressions cannot be geo-targeted. This is the only way in which to guarantee brand exclusivity of the banners surrounding the native content.
- Campaigns will be invoiced based on impressions delivered and no
reductions can be made based on other metrics. An industry-standard
discrepancy of 10% will be applied in cases of reporting differences.
- All campaign assets must meet our ad specifications, including but not limited to formats required and file weight. Campaigns that do not meet these requirements will be flagged prior to any launch of the campaign and campaign performance, including but not limited to viewability, cannot be guaranteed.
- Campaign metrics, including but not limited to impressions and
viewability, will be measured both through our systems and a third-party service (as applicable). An industry-standard discrepancy of 10% will be applied in cases of reporting differences.
- Vogue Arabia is unable to offer guarantees on CTR and SOV.
- Each campaign must be issued as a single booking order, framing any specific parameters within the same file. We do not accept separate BOs for the same campaign, regardless of geo-targeting, language or other dimensions.
- Section targeting for the campaign is not offered unless specifically discussed and approved in writing in advance.

- All rates are gross and subject to change.
- Payments are due 30 days from the day of invoicing. Invoices are sent when a campaign completes its flight dates and impression delivery.

- Cancellations of campaigns with a signed booking order can only be accepted a minimum of 7 days before the planned flight date.

- Ad campaigns need to be submitted a minimum of 3 days before flight date in order to check that ad creatives are suitable for the Vogue Arabia environment and that tags are correctly implemented.